Through a happy serendipity, just at the time that I had been investigating possible outlets for my work, we attended an art reception at Trends. Our friends, a florist and a musician, were participating in the event--the florist having opened a satellite location in one portion of the shop. When we walked in, William, the florist, introduced me to the owner as a painter. She immediately asked if I "already had someone representing" me. I was momentarily stunned because that sounded like a question for a bigger name artist than me. However, I tried to act cool and said, "Not at the moment."
Well, no need to make this a long involved story--I browsed the shop that day with a careful eye to the art pieces, home accessories, and furniture sold there, the presentation, the clientele, and other factors that mattered if I worked with the shop. It seemed that my work would fit well there, being compatible, yet not exactly like, other pieces, and being in a similar price range. The atmosphere is classy, yet relaxed and welcoming. The owner, Lori Taylor, is a savvy retailer, but also a personable, caring colleague to the consignors whose works make up part of her inventory. She is a fine artist herself, with some lovely, interesting mixed media pieces displayed in her shop.
When I made an appointment to show her some of my work, she was very enthusiastic about working together. Her terms are simple and fair. So instead of taking a complex contract home to study and think about as I had planned, I decided on the spot to leave the largest piece for her usual 90 days. The only reason I don't have more pieces there yet is that I need to decide how to price them in order to make a satisfactory amount after her commission without ending up with too high a price--a new and interesting marketing puzzle for me to solve. I am very excited about this new venture and hope that if you live near Jacksonville, FL or visit here sometime, you will stop in at Trends Home Decor. 3919 Hendricks Avenue.
Question of the day: Isn't it interesting that sometimes we have to struggle and sweat to advance toward our goals, and then, once in a while, a sudden serendipity opens a new door?